As I get started with blogging, I think it’s as simple as clicking, “Add New Post,” typing up a few paragraphs, adding any picture and clicking, “Publish.” to get it public and definitely wait for organic traffic, comments, and tweets. No one comes. No one comments. No one tweets.
But I discover my mistake when I write and hit publish but nothing come as good then decide to find my mistake and solve as listed below
Here are must follow SEO blog post publishing steps that beginners tend to ignore.
1. Keyword Research
when I started bloging I was ignorance of this idea I alway use keyword that is not relevance to my post or niche but now I will figure out if it’s something that people are asking about. And if they are, I want to know if the internet is already full t with that type of content or article.
To solve this out, I use Ahrefs Keywords Explorer – (Ahrefs is the best keyword reseach tool for blog and online market, it help blogger to find an approprite keyword your niche or content.) I look up the words I believe people would search for to find the post I plan on writing. Using this tool I can see how much traffic a search term gets and what the competition looks like.
2. Creating Most Search Headline
[#][keyword][ curiosity-capturing phrase]
For title tag SEO, your goal is to place the keyword as near to the front of the headline as possible: like below article
- Top 10 Motivational YouTube Videos for Entrepreneurs
- 20 Great Google Chrome Extensions for Online Entrepreneurs
- 20 Best Designed Pricing Comparison Tables
For that last one, I switched the keyword with the curiosity phrase because “Best Designed” was another phrase that people tack on to the base keyword. And also like using phrase like HOW TO this what likely search for.
3. Post Slug
The post slug is what shows up after the domain for every post or below your post content on search engine result
When you type a headline, WordPress generates the post slug by placing every word in the headline into the slug. This clutters it up with lots of small words.
Instead, change your post slug to your primary keyword or thing short for SEO purpose
Recommended slug: sharebloggingtips.ml/seo-blog-post-publishing-steps/
We all know that images grab your attention, break up the content, and supplement your ideas. But they also add great SEO benefits, as long as you follow these steps:
- Save your images as [keyword-phrase.png] before you upload them to your site.
- Add alt text as [keyword phrase].
- Add title tag as [keyword phrase].
These rules apply to your featured image and the images within your posts. For the images within the content, however, use other similar and relevant keywords.
5. Relevant Videos
Google understands that adding a video to a blog post makes it a more complete resource. If they haven’t already boosting blog posts with videos, they will eventually.
If blogging is a big portion of your business, start making videos for your posts, upload them to your channel, and embed them in the actual post.
If you’re still dabbling in blogging, consider embedding other peoples’ videos in your posts.
Similar to images, subheadings break up the content and make blog posts easier to read. They also have big-time SEO benefits.
When a search engine robot hits a page, it reads the headline/title tag first. Then it reads the H2, H3, and H4 tags.
When you add subheadings to your content, proper HTML is:
<h2>Subhead Level 1</h2>
<h3>Subhead Level 2</h3>
<h4>Subhead Level 3</h3>
Note: The headline/title tag should be automatically wrapped in <h1></h1> andStop simply bolding and italicizing your subheads.
Another important step that most people forget is interlinking between posts.
Before you publish a new post, read through it and try to find two-three opportunities to naturally link back to relevant posts on your blog.
This keeps both readers and search spiders on your site longer.
8. External Linking
Also, look for opportunities to link to other bloggers. The SEO benefits of external linking are unclear, but Neil Patel says:
“Did you know that an external links going out to these high authority sites can boost your SEO? When search engines crawl your site and see a link and follow it to CNN or Huffington Post, they weight it as a positive. The trick is to find organic ways to link to these sites, like I did in this post.”
Linking to other sites is also a good way to build relationships with other bloggers.
9. Meta Data
Whether or not Google still looks at meta keywords is up for debate, but the meta description is definitely still used.
In a search result, your meta description often shows up as the little blurb beneath the blue link. In writing your meta description, you need to keep three things in mind:
- It needs to be fewer than 155 characters so Google will display the whole description.
- It needs to include your keywords because Google bolds them in search results.
- It should be an actual sentence from the post because people look for that sentence once they arrive.
I always summarize the post with the keywords in the last sentence of the introduction and use that as the meta description.
10. Call to Action
The final step is the call-to-action. As with any piece of marketing material, a blog post should be designed to get someone to do something.
Here are a few popular calls to action:
- Comment – You can encourage people to comment by ending the post with a thought-provoking question or simply asking them to let you know what they think.
- Share – “If you liked this post, tweet it out.”
- Implement – I believe the best result of any blog post is for a reader to take your advice and implement it.
This article help me to archeive high on my blog live so let us know this help you on the comment box below and share it with friend.
Author: Ubong Eshiet
Ubong Eshiet serial entrepreneur, a professional blogger and internet marketer, wordpress Developer and a passionate blogger and from Nigeria